Targeted Research
Market Views - market reports, industry news, trade literature, competitor profiles, and information
Research Starters - exploratory research at least cost
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Research Reports - Targeted reports on subjects

Market View Methodology



We specialize in finding information to support your business decisions. Here is how On Point Research completes a typical Market View…

Approach:

Finding Information:

  • Most projects start with research in published sources. Information suited to your business goals is selected from hundreds of available sources:

    • Trade press
    • Business directories
    • Major print references
    • Investment analyst reports
    • Local, national and world news
    • Government reports and statistics 
    • Business and management literature
    • Technical articles and conference proceedings
    • Company financial filings and business listings
    • Sections from off-the-shelf market research reports

  • On Point Research uses top commercial online services:

    • Dialog
    • Profound
    • Investext
    • LexisNexis
    • SkyMinder
    • 10K Wizard
    • Hoover's Online
    • Plunkett Reasearch
    • MarketResearch.com 
    • The STN search service
    • Factiva (from Dow Jones)

  • We pick up the phone to:

    • Verify or update statistics
    • Obtain data from trade associations
    • Learn what industry specialists think
    • Interview current or potential customers

Building Knowledge

  • Most reports start with an Executive Summary 
  • Additional report sections are keyed to your request. Sample topics include:

    • The Market
      • Industry overviews
      • Market size and value
      • Key market segments
      • Industry growth forecasts

    • The Technology
      • Potential commercial applications
      • Your technology versus other solutions
      • R&D presented at conferences or trade shows
      • Literature review from technical and engineering databases

    • Customers
      • Buying habits
      • Demographics of potential buyers

    • Pricing and Distribution
      • Pricing trends
      • Potential distribution channels
      • Pricing of competitive products

    • Regulatory Issues
      • Environmental costs
      • Impending regulatory challenges

    • Competitors and Partners
      • Best practices
      • Company financials
      • Key executive profiles
      • Market share information
      • List of patents held by a company

  • Source documents and suggestions for further research complete the report. These may include:

    • Summaries from in-depth interviews
    • A list of key associations used in the research
    • A list of other commercial reports available for purchase 
    • Selected source materials, provided in accordance with U.S. copyright guidelines

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On Point Research
Brunswick, ME 04011, USA
Phone: (207) 373-1755 | Fax (207) 373-1756
info@onpointresearch.com